Campaigns: Stalking, the National Hotline (1522), and Female Genital Mutilation

Brief Description

In 2009, the Italian Ministry for Equal Opportunities, approved a Communication Plan, including several campaign aimed to raise awareness of citizens and some specific targets.

The campaigns concern:

• Stalking:this campaign aims toimprove the knowledge of the recently approved decree on stalking, which is a kind of violence that is difficult to identify.
• Violence against women: this campaign aims to raise the awareness of both the general public and victims with regard to violence against women by informing them about legal instruments and existing services to address it.
• National Hotline (1522): this campaign aims to improve the public's knowledge of this hotline, which can refer victims to the nearest antiviolence centre or towards social and health services. The campaign intends to encourage victims to break their isolation and seek concrete assistance.
• Female genital mutilation: this campaign aims to increase the awareness of female genital mutilation and of its terrible consequences for women's health. Its main target is migrants, who are encouraged to refuse this practice to protect their daughters, but it is also addressed to young people and teenagers coming from ethnic group or countries where this practice is diffused to actively address this practice.